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Infrastructure Today Magazine | Luminous Launches #BeEnergyIndependent Campaign to Promote Solar Power

Luminous Launches #BeEnergyIndependent Campaign to Promote Solar Power

Web Exclusive  /  Aug 13, 2020

Luminous Power Technologies is celebrating this Independence Day with their new #BeEnergyIndependent campaign. The campaign urges the nation to utilise solar energy to reduce the dependence on energy imports.

As part of the campaign, Luminous’ Brand Ambassador, cricketer Sachin Tendulkar highlights the need for a clean source of energy and talks about the advantages of solar energy in a special video. Sachin appeals to the citizens to adopt and harness solar energy to generate their power and take a pledge to be self-reliant when it comes to power generation with the slogan, “Chalo India, Bijli Banao!” (C’mon India, generate your power!).

Sharing his thoughts, Sachin Bhalla, Sr. Vice President Marketing, Luminous Power Technologies said, “Through the adoption of solar, we will not only meet our country’s growing energy needs but will be able to do so in a manner that is sustainable. The responsibility of making India energy independent lies not only on decision-makers and policymakers but also on the citizens of India. So together, let’s start this revolution and pledge to make India #EnergyIndependent by going solar.”

Tendulkar observed, “This campaign holds a special place in my heart, it raises awareness about moving towards a clean and green future. A small step today towards becoming an energy independent nation by adopting sustainable energy sources like solar will tomorrow become a leap towards a greener future. So, I encourage all to go solar and #BeEnergyIndependent.”

Luminous will further amplify the message ‘Chalo India, Bijli Banaao!’ by encouraging the people to take the pledge and be energy independent with solar.

Tags Cloud
  • Luminous Power Technologies
  • Beenergyindependent Campaign
  • Brand Ambassador Sachin Tendulkar
  • Solar Energy
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