SmartShift by Mahindra Completes One Year

SmartShift, the technology enabled load exchange platform, a part of the $17.8 billion Mahindra Group, has announced the completion of its one year of service in the intra-city logistics space. Within one year of its launch, SmartShift has become the preferred choice for over 10,000 stakeholders, clocking approximately 1,200 transactions every day. As its next milestone, SmartShift aims to create a community of 1 million stakeholders in three years.

Currently operational in Mumbai and Hyderabad, SmartShift plans to extend its services to two more cities during the current financial year, as part of its overall expansion plan across India.

The first entrepreneurial start-up incubated within the Mahindra Group, SmartShift combines the process, governance and discipline of a large mature business with the tenacity, nimbleness and fierce competitiveness of a start-up. The young team strongly leverages the multi-disciplinary mentorship of the Mahindra group and an unmatched privileged access to 150 Mahindra group companies, working as a seamless logistics solution partner in the ´One Mahindra´ ecosystem.

Speaking on the occasion of SamrtShift´s first anniversary, Kausalya Nandakumar, CEO SmartShift, said, ¨Over the last one year, SmartShift has become the preferred choice for transporters and customers alike by consistently delivering on its customer value proposition of enhancing the spirit of entrepreneurship amongst transporters and enabling an improved business productivity amongst its customers. Going ahead, we will continually focus on nurturing customer relationships and moving beyond mere transactional business, to add significant value to the lives of our customers.¨ Since its inception in October 2015, SmartShift has continuously strived to deliver enhanced business productivity for its stakeholders. Towards its endeavour of ¨Business ko Lift Karo¨, it has tied up with various collaborators such as Lendingkart, who provide collateral-free loans to business owners; Mahindra Insurance Brokers Limited who provide discounts on vehicle insurance and Indian Oil Corporation Limited to provide fuel incentives to transporters. As part of building long-term relationships with transporter partners, SmartShift organises the ¨SmartParivar Sammelan¨ programmes biannually; recognising the contribution of transporters in delivering value to the customers and community.

According to a report, the logistics industry in India is pegged at $130 billion with 35-40 per cent of it being in the intra-city space. It is also estimated that 18 lakh small commercial vehicles complete millions of transactions daily, across the country. SmartShift is an aggregator for cargo owners and transporters, enabling them to work mutually with each other. Cargo owners can access the SmartShift service through either the mobile app (available on Android), the website or the dedicated call centre. SmartShift aims to disrupt the unorganised cargo transportation industry in India and address issues of disproportionate allocation of traffic, unregulated prices, safety and timeliness of cargo delivery by bringing in transparency of prices, efficient simple one-click booking process and ability to track cargo after dispatch. SmartShift is an intrapreneurial venture funded by the Mahindra Group.