Realty portal Housing.Com has tied up with real estate major Tata Housing to create a digital marketing platform for the sale of existing inventories and launch of new projects.
Housing.Com and Tata Housing have formed a partnership as part of which the realty portal would ´offer a full stack solution by creating an exclusive integrated pan-India brand platform showcasing their current inventory (premium homes as well as Tata Value Homes) as well as an exclusive launch of their upcoming projects.´
As part of this partnership, Housing.Com will implement a wide gamut of solutions that include interactive tools like Virtual Reality, creation of exclusive content through Housing.Com design studio, leveraging Housing News, IREF platforms as well as Housing.Com events and brand platform.
The partnership would also entail working jointly with Tata Housing to develop new and innovative solutions to manage the home buyer´s experience across online and offline channels, Housing.Com said in a statement.
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